Why Do I Need A Business Plan?

It’s simple – if you aren’t absolutely clear about where you are and where you want to go, you won’t end up exactly where you want to be. Most of us make vague declarations about what we’d like to accomplish, and then we’re surprised when it doesn’t turn out the way we’d hoped.

At Go for the Goal, business plans are vastly different from the more familiar version, which is nothing more than a statistical formula for increasing sales. Attaining your goal should be the most joyful, passionate and fulfilling journey. Would you really want it any other way?

What you’ll learn here is how to design a plan which maps out all the strategies to create a very specific goal (a dream, really), complete with lots of the fun, silly, outrageous things you love to do, or always had a secret wish to try.


You! Especially if you feel stuck and want a gentle nudge in the direction of your dream. Go for the Goal works for any goal, any dream, any career.